“Mastering Automotive Digital Marketing” is now available for pre-order.
This 485-page book is a complete textbook for offline and online marketing with specific examples for automotive dealers. This is the first automotive marketing textbook for the billion dollar automotive retail industry.
“Mastering Automotive Digital Marketing” includes the structure, responsibilities and strategies to empower every member of an automotive dealership’s digital marketing team, specifically designed for Dealer Principals, General Managers and Digital Marketing Managers.
“The book will serve a great purpose in our industry in providing dealerships with a comprehensive pathway to Digital Marketing Success,” reviewed David Kain, Founder, KainAutomotive.com. “Better master the ideas today because they are bound to change soon in the always dynamic Automotive Internet Marketplace.”
This comprehensive book will also serve as the textbook for PCG Consulting’s Digital Marketing Certification Courses, led by Brian Pasch and the experts from PCG. The next set of courses designed for Automotive General Managers and Dealer Principals, and now for General Sales Managers and Internet Sales Managers as well, will resume on August 14th and 15th at the Sheraton Hotel in Eatontown, NJ. For more information contact Carrie Hemphill at (908) 601-6475 or visit the registration page.
Pre-order your copy of “Mastering Automotive Digital Marketing” today for our first shipment.